๐Ÿ‡จ๐Ÿ‡ฆ Independent investigations into local Canadian ownership & manufacturing ยท Updated daily from cdnMade
Baby Diapers & Wipesโ€ข3 Verified Brands

Diapers: Pampers Is American โ€” 3 Canadian Brands ๐Ÿ‡จ๐Ÿ‡ฆ

Which diaper brands are actually Canadian-owned? Pampers and Luvs are both Procter & Gamble, and Huggies is Kimberly-Clark โ€” all American. These three are Canadian-owned: Eco Pea Co. in BC, Lil Helper in Toronto, and Mother-ease in St. Catharines, making cloth diapers in Canada since 1991.

๐Ÿ Verified Canadian Brands

3 Local Options

Eco Pea Co.

๐Ÿ‡จ๐Ÿ‡ฆ Canadian-Owned

๐Ÿ“ British Columbia ยท Est. 2018

Owned by founders Kelly & Adrian Pereira

Lil Helper

๐Ÿ‡จ๐Ÿ‡ฆ Canadian-Owned

๐Ÿ“ Toronto, ON ยท Est. 2011

Canadian-owned: Lil Helper Inc.

Mother-ease

๐Ÿ‡จ๐Ÿ‡ฆ Canadian-Owned

๐Ÿ“ St. Catharines, ON ยท Est. 1991

Family-owned, made in Canada since 1991

๐Ÿ” Investigation Breakdown

Video Script & Investigation

When you buy diapers and wipes in Canada, do you know who owns the brand? Pampers and Luvs both belong to American giant Procter and Gamble, and Huggies is owned by Kimberly-Clark, also American. Three Canadian-owned alternatives. Eco Pea Co is owned by founders Kelly and Adrian Pereira in British Columbia, selling biodegradable bamboo diapers and wipes. Lil Helper is Canadian-owned, founded in Toronto in 2011 by two engineers who designed their own cloth diaper. Mother-ease is family-owned in St. Catharines, Ontario, and has made cloth diapers in Canada since 1991. Canadian-owned. Canadian rooted. This is Canadian made.

Market Reality Check

FOREIGN-OWNED DIAPERS

  • Pampers โ€” US (Procter & Gamble)
  • Luvs โ€” US (same owner as Pampers)
  • Huggies โ€” US (Kimberly-Clark)

Ownership checked October 2026